Nat Geo Kids Abu Dhabi
Creating an immersive educational platform with secure ticketing for young explorers in Abu Dhabi.

Project Overview
National Geographic needed a digital presence for their educational attraction in Abu Dhabi. The venue offers interactive exhibits and experiences designed to inspire children to explore science, nature, and cultural heritage.
Our task was to create an engaging website that showcases the attractions while implementing a secure ticketing system for visitors. Following the website launch, we executed a targeted marketing campaign to drive awareness and ticket sales.
Timeline
3 months
Services
Web Development, E-commerce, Digital Marketing
The Challenge
- •Create an engaging, educational website that appeals to both children and parents
- •Develop a secure ticketing system with various pricing tiers and group bookings
- •Ensure mobile responsiveness for on-the-go ticket purchases
- •Create awareness among residents and tourists in Abu Dhabi
Our Solution
- •Designed an interactive website with educational content and exploration features
- •Built a custom secure ticketing system with encrypted payment processing
- •Implemented group booking functionality with special pricing for schools
- •Created a responsive design optimized for all devices
- •Executed a targeted digital marketing campaign across multiple channels
Key Website Features
Secure Ticketing
End-to-end encrypted ticketing system with multiple payment options and digital ticket delivery.
Real-time Availability
Live updates on available time slots, special events, and capacity management.
Group Bookings
Special interface for schools and tour groups with custom pricing and reservation management.
Interactive Exhibits
Virtual previews of on-site attractions with educational content and activities.
Interactive Map
Detailed venue map with points of interest and recommended routes for different age groups.
Support System
Integrated chat and help center with FAQs and direct contact options for visitors.
Marketing Campaign
Following the successful website launch, we developed and executed a comprehensive marketing strategy to drive awareness and ticket sales for the Nat Geo Kids attraction in Abu Dhabi.
Digital Marketing Channels
- •Targeted social media campaigns on Instagram, Facebook and TikTok
- •Google Ads campaigns targeting families and tourists
- •Email marketing to Nat Geo subscribers
- •Partnerships with local travel and family influencers
Campaign Results
- •180% increase in website traffic within first 3 months
- •42% conversion rate from campaign landing pages
- •320% ROI on digital ad spend
- •25% increase in school group bookings
Project Results
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